GMC will tailor our consulting agreement around your company’s unique needs – we are not just another cookie cutter consulting company.
GMC is entrenched in the buyer network in the mass market arena, using a broker network throughout the US and Canada. The breadth of the line will determine if we use a national or regional broker network.
First we will assess where your product(s) is and what it needs to make a great impact in the mass market arena. (Including but not limited to packaging, your message, instruction, terminology and consumer appeal)
Our specialty is launching new consumer products and companies in the mass market.
Manage sales staff and sub-broker network and serve as master broker for consumer products manufacturers and distributors.
Our organization includes over 25 brokers and reps covering the entire US, in the areas of: Drug, Discount, Mass Merchandiser, Grocery, Convenience, Hardware Chains & Distributors, Farm Stores, Home Centers, Club, Food & Beauty Trade.
Determine most effective advertising placement if needed.
Ensure your marketing is targeted to the proper demographic and gives the current message.
GMC is affiliated with a trade show group that brings retailers and manufacturers/distributors together to meet face to face, all done by category of merchandise. We have been attending these shows for 20 years and have found it to be the most successful trade show format - always offering an excellent return on investment for our clients.
Attend trade shows on behalf of our clients
Select appropriate distribution network
GMC’s staff will attend sales calls independently, with principals, and/or with brokers.
GMC Consulting International